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Some brands have a story. Spell has a whole world.
Founded by sisters Isabella and Elizabeth in the sun-drenched coastal town of Byron Bay, Australia, Spell is inspired by far-off places, vintage treasures and the kind of childhood memories that never quite leave you. Its flowing, feminine silhouettes carry the dreams of the sisters' Latvian grandparents - who fled war-torn Europe and by a twist of fate ended up in Australia - and the spirit of their hippie parents, a leather craftsman and a potter, who spent the 1970s following their own wild dreams from town to town.
That wandering instinct ended up in the clothes. Spell is the thing you reach for when you want to feel free - the dress that moves with you, the print that turns heads at the market and looks just as good at dinner. Designed and sampled in Byron Bay, made ethically, certified B Corp and carbon neutral.
It felt right, then, that two sisters building a holiday wardrobe brand should carry a label founded by two sisters doing exactly the same thing. Spell at Wanderlust Stories — for the part of you that only comes out in the sun.
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